Marketing Manager, Industry & Product APAC
monday.com
This job is no longer accepting applications
See open jobs at monday.com.See open jobs similar to "Marketing Manager, Industry & Product APAC" Entrée Capital.Marketing Manager, Industry & Product APAC
- Marketing
- Sydney
- mid level
- Full-time
Description
monday.com is looking for a Marketing Manager to oversee programs and campaigns focused on our key industry and product segments to drive business growth. The role will be a part of our growing APAC marketing team and have a meaningful impact on building the strategy and execution across a range of initiatives and events.
About The Role
- Drive pipeline and revenue by planning and implementing marketing programs aligned to APAC regional and segment specific goals and targets.
- Partner with region Industry leads and Product GTM leads to understand the demands of their business, and translating into marketing campaigns across digital, media, partner programs, account-based strategy and field events, both physical and virtual.
- Create new opportunities by developing cross expansion campaigns into the customer base, collaborating with Customer marketing, Customer Success and Sales teams.
- Evaluate and measure the impact and effectiveness of marketing programs in achieving objectives, pipeline and revenue targets.
- Drive the messaging and positioning for target personas in the APAC region, in partnership with global Product Marketing and Product Enablement teams.
Requirements
- 5+ years of B2B SaaS experience in product marketing, industry marketing, B2B campaign management, preferably with experience in a technology or SaaS environment supporting sales teams.
- Experience in managing budget and reporting pipeline and revenue impact from B2B marketing programs.
- Track record of success delivering pipeline and revenue outcomes.
- Prior experience in organising events, including tradeshows and company-led events for lead generation.
- Proven ability to leverage insights to monitor performance and ensure objectives are met.
- Proven ability to craft compelling messaging and adapt for different regional audiences.
- Self-starter with the ability to use data and industry insights to make strategic decisions.
- Experience in managing agencies to deliver marketing programs at scale.
- Experience managing multiple stakeholders across concurrent campaigns.
- Experience in developing ABM Programs for ANZ or Asia preferred.
- Experience with Salesforce.com, Hubspot and other marketing automation tools for reporting analytics and campaign execution.
- Strong communication and presentation skills with the ability to establish credibility with executives.
- Positive attitude, empathy, high energy and thrives in a fast paced environment.
About The Team (Internal)
New role - Marketing Manager, Industry and Product APAC.
- Works closely with Industry Managers - Gavin & Rohini (GTM for CRM & DEV Ops)
- Big role
- Key industries – Manufacturing, Retail, Tech & Media
- Messaging product for GTM ie retail
- Building pipeline for new busines
- Current team structure – Steph (manager) & Paris. New positions to be hired – 2 x Marketing Managers, Content Manager, Designer, Regional Marketer Japan & Partner Marketing Manager Asia
- ANZ, Singapore, Philippines & India (Japan not included)
- Will partner with leads (Gavin & Rohini) to create and drive programmes
- Works with Global teams & Partnerships team
- Must have account based marketing experience
- Field events & webinars experince
- Creating campaigns and programmes
- Must be a strong collaborator
- Must be data driven – experience of Salesforce
- Product marketing experience
- Taking global messaging and regionally messaging
- Budget responsibility – $400k USD
- Field marketing / product marketing experience
- Campaign management experience
- Account Based Marketing experince preferred
- Detail oriented
- Build the plan and delivery
- Needs to be able to work in fast paced environment. Systems not in place.
- Flexible to work across global timezones
- 3 days in the office
- Travel – Domestic (Melbourne) – 3 times a year. International - 1-2 trips a year.
Soft skills
- Can do attitude
- Can manage ambiguity
- Strong negotiator
Screening and Screen call - Zoe
First - Zoom Interview 30 mins - @Steph Perez-Israel and @Paris
Second - F2F Interview Assignment Presentation 1 hour - @Steph Perez-Israel @Gavin @Rohini
Management Interview 45 mins @Dean Paul Swan
Final HR Interview one hour @Sivan
Level - 3? TBC
Home Task TBC
This job is no longer accepting applications
See open jobs at monday.com.See open jobs similar to "Marketing Manager, Industry & Product APAC" Entrée Capital.